AD CAMPAIGN: ALBERTA FERRETTI AUTUMN/WINTER 2012/13 BY MARIO SORRENTI
Posted on July 4, 2012
Heavyweights of the modelling world, Eniko Mihalik and Kasia Struss take centre stage in Alberta Ferretti’s new empowering winter campaign by Mario Sorrenti.
The garments this season don’t really do much for me but both Eniko & Kasia add more than enough drama to sell the product. My only gripe with this campaign is that it is a little bit too plain for me and that’s partly due to the fact I keep comparing it to my favourite Meisel lensed Ferretti campaigns from Winter 2009/10. I would have much preferred a setting and story rather than stark white background as it would have given the entire campaign some kind of otherworldly atmosphere which Eniko would look great against. Still a good campaign though and you must know by now I’m a sucker for a wind machine!
What do you think? Feel like there’s something missing too?