Founded by Geraldine Howard & Sue Beechey, Aromatherapy Associates transform your physical, mental and emotional wellbeing through the power of their Bath & Body oils at home on in one of many global Spa destinations.
From 2019 - 2020 I was contracted to provide an updated visual, social & digital creative direction for the brand to aid in growth & brand awareness across all channels. The aim - to highlight the therapeutic & emotive strength of the product, & re-ignite the legacy from it's original founders - the heart of the brand.
![](https://cdn.myportfolio.com/34d57788-438e-4296-b6bc-bdceb6d5b92e/eabb4eed-3e1e-4cb7-b814-5d9f0cf92c03_rw_1920.jpeg?h=b43786855748b867ed45a2841065d1f8)
![](https://cdn.myportfolio.com/34d57788-438e-4296-b6bc-bdceb6d5b92e/95354163-8e63-4b15-92b0-780867ac72cc_rw_1920.jpeg?h=eaacb305093aba9aaac69a8771395416)
![](https://cdn.myportfolio.com/34d57788-438e-4296-b6bc-bdceb6d5b92e/dea2edd7-112a-4a1f-a580-c7bc66b99d92_rw_1920.jpeg?h=7047bd9f9e79292fefed42bf61408dec)
![](https://cdn.myportfolio.com/34d57788-438e-4296-b6bc-bdceb6d5b92e/b182fdac-b8df-461d-88d0-f578bde9208e_rw_1920.jpeg?h=0c45ec105eeba72e55aec772fb8f8306)
![](https://cdn.myportfolio.com/34d57788-438e-4296-b6bc-bdceb6d5b92e/727cbede-aafd-4431-86c5-746911de3372_rw_1920.jpeg?h=c479201095aa1f7beef911bf64266856)
![](https://cdn.myportfolio.com/34d57788-438e-4296-b6bc-bdceb6d5b92e/cd66261a-99e2-448d-b272-e3cb0374f5b4_rw_1920.jpeg?h=154f8f12f5a351bf8f429b9f8b30906c)
![](https://cdn.myportfolio.com/34d57788-438e-4296-b6bc-bdceb6d5b92e/17fd12da-0331-422a-89c7-9a4e4ee99294_rw_1920.jpeg?h=88aae564e01eb7e40f456a7442b4dc6b)
![](https://cdn.myportfolio.com/34d57788-438e-4296-b6bc-bdceb6d5b92e/2c9b4273-2f1b-48c4-8554-21553defd444_rw_1920.jpeg?h=9d57402476f5702efc82eb129cab7ac2)
![](https://cdn.myportfolio.com/34d57788-438e-4296-b6bc-bdceb6d5b92e/69306c09-f565-4256-871a-897ec1b8e8c5_rw_1920.jpeg?h=6e556bc1c33dcde0f2f8a71e54b3fc00)
![](https://cdn.myportfolio.com/34d57788-438e-4296-b6bc-bdceb6d5b92e/7c8290d9-0d02-411b-8271-13cccd8d5b0a_rw_1920.jpeg?h=ed8714a83c226f2cea00b5a987e1ec8f)
![](https://cdn.myportfolio.com/34d57788-438e-4296-b6bc-bdceb6d5b92e/6e01d04a-13e5-493d-8375-babf95126ecb_rw_1920.jpg?h=c87b866eacb7f6422f9fec1cd089bdf8)
![](https://cdn.myportfolio.com/34d57788-438e-4296-b6bc-bdceb6d5b92e/1815ecf7-c12f-4095-b0f3-093c6d9f35bc_rw_1920.jpg?h=1230e84ec054ac0bfb06ea80b9e96287)
![](https://cdn.myportfolio.com/34d57788-438e-4296-b6bc-bdceb6d5b92e/8d43ad21-c523-4720-8bfe-2833c1549620_rw_1920.jpg?h=57413ce9f7ce695d2c35fd972286cfc7)
Proposed Brand Video Concept
(Not for commercial use.)
(Not for commercial use.)
Credits:
Campaign Photography: Emma Lee
Set Design + Styling: Despina Curtis
Production: Pearson Lyle Management
Art Direction, Casting, Digital Design, Updated Print Design + Social Media Creative: The Poor Homme Ltd
Thank you to aromatherapyassociates.com